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Analytics: Sales Pipeline (dashboard)

Analyze your pipeline and track the evolution of your opportunities to optimize your sales strategy.

Written by Charlie Troccaz
Updated this week

🤖 This article was translated by AI.

Prerequisites

Modules Analytics and Opportunities enabled in your rights.


Tab 1: Overview

Consolidated view of your sales pipeline KPIs: new business opportunities, ongoing opportunities, and associated potential Turnover. Analyze their distribution by state, track the evolution of your pipeline over time, and identify your high-potential clients and sectors, as well as the opportunities that need to be moved forward.


Tab 2: Podium

Ranking dashboards to identify your top salespeople, business units, poles, or agencies:

  • Top 10: rankings by number of new opportunities and active opportunities, and by weighted and projected Turnover in the pipeline;

  • Full ranking: detailed view of all perimeters on these same 4 indicators.

How to modify the perimeter you want to compare?

  • Open the filter modal > select the “Display options” criterion

  • Select the perimeter to compare (manager, agency, business unit, pole)


Tab 3: Details

Detailed list of opportunities at different steps of their lifecycle, allowing you to check line by line all opportunities matching the applied filters, with their state changes.


Available indicators

Key indicators

Indicator

Definition

New opportunities

Number of opportunities created in the filtered period

Active opportunities

Number of active opportunities* at the end of the filtered period

Weighted Turnover (ET)

Total weighted Turnover (ET) of active opportunities

Projected Turnover (ET)

Total projected Turnover (ET) of active opportunities

How to configure the “active” opportunities counted in the pipeline?

In Administration > Global settings:

1. open the “Opportunities/Projects” tab > “Opportunities settings” section;

2. select the opportunity states that should be considered as active (in the pipeline).

Graph analyses

Indicator

Definition

Monthly evolution of the number of active opportunities years N and N-1

Comparative curves over 12 months showing the evolution of the number of active opportunities for the year corresponding to the selected period vs. the previous year.

Number of opportunities by active state

Histogram: distribution of active opportunities by state.

Weighted and projected Turnover (ET) by active state

Histogram: distribution of weighted Turnover (ET) and projected Turnover (ET) of active opportunities by state.

Top 10 clients by weighted Turnover (ET) of active opportunities

Top 10 clients represented in the pipeline (based on the total weighted Turnover (ET) of their opportunities).

Top 10 sectors by weighted Turnover (ET) of active opportunities

Top 10 sectors represented in the pipeline (based on the total weighted Turnover (ET) of opportunities in these sectors).

Age of opportunities by active state (in days)

Table showing for each active state: average age of opportunities in this state in days, maximum age in days, and ID of the oldest opportunity in the state.


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